Demand for air conditioners and fans spikes every May as Finnish households prepare for the upcoming summer heat. Verkkokauppa.com predicts particularly strong growth in smart and easy-to-install cooling solutions.
Recent data from Finland's largest e-commerce retailer shows that demand for fans and portable air conditioners has surged by 150% compared to last year. In addition to a warm spring, recent years' heatwaves are reflected in the proactive buying behavior of Finns.
This year, cooling devices are especially popular among city dwellers and remote workers looking for effective and easy ways to improve indoor air and sleep quality.
According to Verkkokauppa.com, demand is focused on portable air conditioners and various fans that can be used immediately without any installation or permanent fixtures.
"We've noticed that customers no longer wait; they prepare for summer heatwaves well in advance. Once the sweltering weather hits, stock runs out quickly, delivery times get longer, and the selection narrows. If you still need a cooling device, now is the perfect time to act," says Verkkokauppa.com Sourcing Manager Petri Kavenius.
When it comes to cooling features, customers are increasingly focusing on energy consumption, noise levels, and automation.
“The most popular products include quiet and stylish devices that can be controlled via mobile apps as part of an existing smart home system,” Kavenius adds.
Verkkokauppa.com sells air conditioners, fans, air purifiers, air source heat pumps, and installation services online and in-store to improve home comfort.
Verkkokauppa.com's most popular air conditioners and fans 2024
Most popular air conditioners
Ströme 12C portable air conditioner, 12,000 BTU
Electrolux Comfort 600 EXP34U339CW portable air conditioner
Whirlpool PACF212CO portable air conditioner, 12,000 BTU
Electrolux Comfort 600 EXP40U339CW portable air conditioner
Whirlpool PACF212HP B air conditioner, 12,000 BTU, with heating
EcoFlow Wave 2 air conditioner
Wood's AC Palermo 22K air conditioner, 22,000 BTU
Wilfa Chill Connected AC1W-7000 air conditioner
Wilfa COOL 9 Connected air conditioner
Wood's AC Cortina Silent 12K air conditioner
Wood's AC Milan 7K air conditioner
Most popular fans
Ströme Gliding Grille tower fan
Ströme Turbine metal floor fan
Ströme Gliding Grille 2 tower fan
Ströme Turbine desk fan
Ströme Gliding Grille 2 Pro tower fan
Emerio tower fan
Nordic Home portable fan with carrying strap
Stadler Form Peter tower fan
Stadler Form Peter Little desk fan
Ströme Turbine Steel floor fan
Dyson AM07 floor fan
Additional information
press@verkkokauppa.com (Ulkoinen palvelu)
Verkkokauppa.com
Verkkokauppa.com is Finland's leading online retailer, offering a wide range of products from home technology to leisure and business needs. Operating since 1992, the company is one of the world's oldest online retailers, combining e-commerce and physical stores into a seamless omnichannel customer experience. Verkkokauppa.com's four megastores are located in Oulu, Pirkkala, Raisio, and Helsinki's Jätkäsaari district. To deliver an exceptional customer experience, the company delivers products to your door in as little as one hour, around the clock, using automation and robotics. Verkkokauppa.com employs approximately 600 people, and the company's shares are listed on Nasdaq Helsinki.

